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Breaking News One Hour Plus

Greg Bell Departs Venables Bell & Partners

NEW YORK (AdAge.com) -- Greg Bell, co-founder and co-creative director of hot indie shop Venables Bell & Partners, San Francisco, is departing the agency....

Date:

2nd July 2009

Source:

Ad Age

Subway Puts Phelps Back in Its Advertising Pool

So you heard the one about the world's fastest swimmer and the bong? Michael Phelps, infamously, admitted to an ill-advised toke at a party and a pictures was shot 'round the world last wint...

Date:

2nd July 2009

Source:

Ad Age

Modernista Puts a Price on Ideas -- and Gets $45

What's with agencies and eBay these days? For nearly as much money as a case of suds, Modernista used the site yesterday to auction off a pack of 12 commercial scripts suitable for a beer markete...

Date:

2nd July 2009

Source:

Ad Age

U.S. Confirms Investigation of Google Books Deal

The Justice Department confirmed that it is conducting an antitrust investigation into a settlement of a class action between Google and groups representing authors and publishers....

Date:

2nd July 2009

Source:

NY Times

Unilever to Review Massive Global Media Account

NEW YORK (AdAge.com) -- One of the world's largest advertisers, Unilever, is launching a massive review of its media planning and buying later this month encompassing 13 countries around the glob...

Date:

2nd July 2009

Source:

Ad Age

Next week's issue: CRM special issue

In the July 13 issue of DMNews, we're focused on just one thing: CRM. Whether it be loyalty, engagement or customer relationships, CRM is at the forefront of the growth and innovation that the industr...

Date:

2nd July 2009

Source:

DM News

Industry reacts to self-reg proposals on BT

The industry took a significant step in the behavioral targeting and privacy debate by releasing seven best practices principles for behavioral targeting on July 2....

Date:

2nd July 2009

Source:

DM News

New car lovers list available

Worldata has begun managing the 64,000-name list of auto race enthusiast available through the SportsFanReview.com. Races such as NASCAR, Indy 500, Busch series, stock car and dragster are discussed a...

Date:

2nd July 2009

Source:

DM News

USPS high-density decrease approved, questions of cap on decrease raised

Commercial and nonprofit mailers of US Postal Service Standard Mail high-density flats, mail pieces delivered to each address on a delivery route, will enjoy new minimum per-piece price decreases of 0...

Date:

2nd July 2009

Source:

DM News

DMCNY announces 2009 Silver Apple Awards winners

The Direct Marketing Club of New York (DMCNY) has named its 2009 Silver Apple Awards winners. The Silver Apple Awards honor leaders in the direct and interactive marketing industry who have at least 2...

Date:

2nd July 2009

Source:

DM News

Spotlight conversation: The evolution of CRM

Janet Rubio, chief insights officer at Engauge, discusses the evolution of CRM....

Date:

2nd July 2009

Source:

DM News

Gap Awards Holiday Campaign Duties to Crispin

NEW YORK (AdAge.com) -- Gap Inc. is busy finalizing a deal with Crispin Porter & Bogusky to handle its flagship brand's holiday campaign, according to executives familiar with the matter. The mov...

Date:

2nd July 2009

Source:

Ad Age

Online-Ad Industry Tries to Stave Off Government Regulation

NEW YORK (AdAge.com) -- Google, AOL, Yahoo and Microsoft, along with agency and marketer associations, took another step today in pressing their case that that the government doesn't need to reg...

Date:

2nd July 2009

Source:

Ad Age

Trade Groups Craft Web Ad Guidelines

A consortium of trade groups has unveiled a set of self-regulatory principles for behavioral targeting....

Date:

2nd July 2009

Source:

Ad Week

NY Blade gets the ax

The New York Blade, a 22,000-circ gay and lesbian paper, has suspended publication. The Blade, sister title to the New England Blade — which shuttered its print edition in October 2008 — and HX Magazi...

Date:

2nd July 2009

Source:

DM News

ECJ clears Dutch brewer over use of Bavaria name

The European Court of Justice (ECJ) has cleared Dutch brewer Bavaria to continue to produce and market 'Bavaria' beer following complaints from brewers from the German region that their beer is geogra...

Date:

2nd July 2009

Source:

MAD.co.uk

Drinkaware anxious about funding

Drinkaware is in talks with the alcoholic drinks industry over its future funding after revealing it faces a £2m shortfall this year....

Date:

2nd July 2009

Source:

MAD.co.uk

DMG eyes extending ASA’s digital remit

The Digital Media Group (DMG) is in advanced discussions with a number of industry sectors that could lead to the Advertising Standards Authority assuming regulation of marketing communications on com...

Date:

2nd July 2009

Source:

MAD.co.uk

AA reviews direct marketing account

The AA, a leader in the roadside assistance market, is reviewing its DM account and is believed to be considering a boost in its advertising activity....

Date:

2nd July 2009

Source:

MAD.co.uk

Unilever reviews global media agencies

Unilever is reviewing its media agency relationships in the UK, North America, France, Germany, Spain and several other “key” markets....

Date:

2nd July 2009

Source:

MAD.co.uk
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